Product and company reviews
Find, filter, and work through your product reviews and company reviews, one at a time or in bulk.
Cevoid keeps product reviews and company reviews in two separate lists. A product review is about one product. A company review is about your brand and the shopping experience. Both lists work the same way, so your team searches, filters, and moderates them with the same tools.
Navigate to Reviews → Product reviews or Reviews → Company reviews to manage your reviews.
How the review lists work
The product reviews list and the company reviews list share their tabs, search, filters, and bulk actions. A few actions are about a product, so only product reviews have them.
| Aspect | Product reviews | Company reviews |
|---|---|---|
| What the review is about | One product, shown on the row under Reviewing | Your brand and the shopping experience |
| Reviews per customer | One per product | One |
| Pin to a product, move to another product, mark as incentivized | Yes | Not supported |
| Hidden tab | Reviews hidden by the review blocklist or because their product left your catalog | Always empty. Company reviews are never hidden |
- Confirmed reviewers only: A review written on your store appears once its reviewer has entered the email code Cevoid sends them. Reviews from a review request or a Shopify customer account don't need the code.
- After the first check: A new review appears once Cevoid has analyzed it and decided whether to publish it or hold it for your team. See Moderation.
- Pending counts in the sidebar: Product reviews and Company reviews in the sidebar show how many reviews are pending, and Reviews shows a dot while either list has pending reviews
The Reviews overview
The Reviews overview shows how your reviews are doing and what needs your team. Navigate to Reviews → Overview to open it.
- Rating cards: One for product reviews and one for company reviews: the average rating, the number of published reviews, and how many have each star rating. Star-only ratings count. Click the Product reviews or Company reviews heading above a card to open that list.
- What people say: An AI summary of your company reviews. It appears once you have 30 published company reviews with text, and until then shows how many are left. It updates when enough new written reviews arrive, or when the average rating changes by 0.5 or more, at most once every 7 days. See Reviews AI.
- Things to do: The setup steps that are still open, then the reviews that need a decision. For the setup steps, see Setup checklist.
Each Things to do row about reviews appears once per review type, with its own count, such as 3 company reviews waiting. A row shows only while its count is above zero, and its button opens the right list, already filtered.
| Row | What it lists | Button | Opens |
|---|---|---|---|
| N product reviews waiting | Reviews waiting on a moderation decision | Moderate | The Pending tab |
| N product reviews auto-publish soon | Pending reviews that go live on their own within five days | Review | The Pending tab, filtered on Auto-publishes |
| N published product reviews reported | Published reviews that shoppers reported | Open | The Published tab, filtered on Reported |
| N low-rated product reviews unanswered | Published reviews rated 2 or below with no reply | Reply | The Published tab, filtered on 1 and 2 stars and No reply |
A reported review stays in its row until you reject it, because reports can't be dismissed. See Reported reviews.
Review list tabs
Each review list has five tabs, each with its count. A list opens on Pending, or on All when no review is pending.
| Tab | What it shows |
|---|---|
| All | Every review in the list, hidden ones included |
| Pending | Reviews waiting for your team: held by a hold rule, or waiting because auto-publish is off |
| Published | Reviews shoppers can see |
| Rejected | Reviews your team rejected. Their content is kept |
| Hidden | Product reviews hidden by the review blocklist or because their product left your catalog, whatever their status |
Pending, Published, and Rejected leave out hidden reviews. Tabs, search, and filters all apply together.
What a review row shows
Each row in the product reviews list or the company reviews list sums up one review. Click a row to open the review: see Review details.
- The reviewer's name, with Verified buyer when Cevoid matched the review to a purchase
- Where the review came from: Post-purchase email (a review request), Storefront review (your store or a Shopify customer account), or Imported
- The language Cevoid detected in the text
- For product reviews, the product under Reviewing
- The stars, the sentiment Cevoid detected, and Reply suggested when Reviews AI recommends a reply
- The title, the text, and up to 4 photo and video thumbnails, with Media flagged when media analysis flagged one
- Icons for pinned, incentivized, and insider reviews
- The date the review came into Cevoid
- The status, Pending, Published, Rejected, or Hidden, with the reason under a hidden review's status
A pending review shows when it publishes on its own instead of its status: Auto-publishes in 3 days, Auto-publishes now, or No auto-publish date. The badge turns yellow in the last five days. Pending reviews also have Publish and Reject buttons on the row.
Search reviews
The search box at the top of each review list, Search N reviews, finds reviews by the words in their title or text, or by the reviewer's name.
- Search matches whole words, and the last word you type can be partial
- It searches the text as the reviewer wrote it, not Cevoid's translations
- Star-only ratings have no text, so only the reviewer's name finds them
- Search works within the open tab and filters
Filter reviews
Filters narrow a review list to the reviews you want to work through. Rating and Media have their own dropdowns in the filter bar, and Filter holds the rest.
- Navigate to Reviews → Product reviews or Reviews → Company reviews
- Click Filter
- Select a filter
- Select the values to match. The list updates right away.
| Filter | Options |
|---|---|
| Rating | 1 to 5 stars |
| Media | Has image, Has video, Has no media, or Has media findings (photos or videos that media analysis flagged) |
| Sentiment | Positive, Neutral, Negative, Mixed, or No clear sentiment |
| Emotions | Angry, Frustrated, Disappointed, Satisfied, Happy, Delighted, Grateful, Indifferent, or Conflicted |
| Source | Post-purchase email, Storefront review, or Imported |
| Verified | Verified buyer or Verified identity. Every review in the lists has a confirmed identity, so Verified identity matches all of them |
| Reported | Reported or Not reported |
| Has reply | Has public reply, Has private reply, or No reply |
| Language | The language of the market the review was submitted in. It can differ from the language on the row, which Cevoid detected in the text |
| Labels | Your review labels. See Review labels |
| Profile | One or more reviewers |
| Created at | The date the review came into Cevoid |
| Auto-publishes | The date a pending review publishes on its own |
| Import | One of your review imports. See Import and export reviews |
| Pinned | Pinned reviews. Only on a product's Reviews tab |
Your filters, sort, and place in the list stay as they were when you leave the list and come back.
Sort reviews
The sort menu at the top of each review list starts on Sort: Newest.
| Sort | Order |
|---|---|
| Newest | The newest review first, by the date it came into Cevoid |
| Oldest | The oldest review first, by the date it came into Cevoid |
| Highest rating | 5 stars first |
| Lowest rating | 1 star first |
Imported reviews came into Cevoid on the day you imported them, so Newest and Oldest place them by their import date. The review's sidebar shows when the reviewer wrote it, under Written at.
Act on several reviews at once
Bulk actions apply one action to the reviews you select. They work in the product reviews list, the company reviews list, and a product's Reviews tab.
- Navigate to Reviews → Product reviews or Reviews → Company reviews
- Select the checkbox on each review you want to act on
- Optional: Click Select all to select every review in the list
- Click Actions, or press
Cmd+K(Ctrl+Kon Windows) - Select an action. N of M under an action means it applies to only some of the reviews you selected.
| Action | What it applies to |
|---|---|
| Publish | Selected reviews that aren't published or hidden. It's the only way to publish a rejected review again |
| Reject | Selected reviews that aren't rejected or hidden, published ones included. You choose one set of reasons for all of them |
| Change or add labels... | Adds a label to every selected review, or removes it |
| Create label... | Creates a review label and adds it to every selected review |
| Pin to product, Unpin from product | Published product reviews. Pinning in bulk doesn't ask before it unpins a product's oldest pin |
| Mark as incentivized, Unmark as incentivized | Product reviews |
| Mark as insider, Unmark as insider | Product reviews and company reviews |
| Move to another product | Product reviews |
| Convert to company review, Convert to product review | Reviews that aren't hidden or incentivized |
Switching tabs clears your selection, and pressing Esc does too. Reviews can't be deleted in bulk. For what each action does, see Moderation and Review details.
Reviews on a product
Each product's page in Products has a Reviews tab with that product's reviews, across all its variants and markets. It's the tab a product opens on when your plan includes Reviews.
- Navigate to Products and open the product
- Click the Reviews tab
- Optional: Click a star bar in the rating card, or a media count in the Media card, to filter the list. Click it again to clear the filter.
Above the list, cards show the product's rating, its Product questions answers (with Show full breakdown), the number of images and videos in its reviews, and its AI summary under What people say. The list has the same tabs, filters, sort, and bulk actions as the product reviews list, plus a Pinned filter.
The product's More menu holds Move reviews to another product and the review blocklist options: see Review details and Review blocklist. For the Reviews and Rating columns and the Review blocklisted badge in the Products list, see The products list.
Reviews on a profile
Each reviewer is a profile in Profiles, and a profile's Reviews tab lists that person's company review and product reviews.
- Navigate to Profiles and open the profile
- Click the Reviews tab
- Click a review to open it. The arrows in the review page through this profile's reviews, in the tab you opened it from.
The tab's count includes pending and rejected reviews. Rows on a profile have no Publish or Reject buttons and no checkboxes, but their ... menu works. On the profile's overview, the Latest reviews panel shows the person's three newest reviews, with See all reviews.