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Loyalty setup checklist

Set up your loyalty program from a new workspace to a live program on your store, with order sync, points, ways to earn, rewards, emails, and widgets.

These steps take your loyalty program from a new workspace to a live program on your store, in the order a new brand takes them.

Cevoid creates your program with your workspace. No switch turns it on: each purchase incentive, activity, reward, and tier works from when you set it live. Things to do on the Loyalty⁠ page lists daily work, such as rewards to fulfill, not these steps.

StepWhat it doesDone when
Create your workspaceYour brand's account in CevoidYour workspace opens in Cevoid
Connect your storeYour products and orders in CevoidYour store or product feed shows in Settings → Products and markets⁠, and a Shopify store lists Loyalty under Installed apps
Set up your marketsThe language and currency of your widgetsEach version of your storefront is a market that shows Synced
Choose how members log in and joinMember login, and who becomes a memberAuthentication and Program opt-in rule are set as you want
Set up your legal policiesAsks customers to agree to your terms when they joinYour program opt-in consent is published in Settings → Legal⁠
Turn on order syncPoints and tier progress for purchasesSync orders is on, or your system sends orders to the Cevoid API
Set up pointsWhat your points are called, and when they expireYour points name and expiration method are saved
Add ways to earnPoints for purchases, and rewards for activitiesA points per amount spent incentive shows Live
Add rewardsWhat members redeem their points forEach redeemable reward you want shows Live
Add tiers (Optional)Levels with entry rewards and perksEach ranked tier you want shows Live
Set up the program emailsEmails about tiers, rewards, and expiring pointsA live flow or your CRM sends each email you want
Add the program widgets to your storeYour program on your storeEach widget you embedded shows Live on its card
Invite your teamAccess for your colleaguesEach colleague shows a role instead of Invite pending

Create your workspace

Create your workspace from the Loyalty app on Shopify, Cevoid: Loyalty & Rewards⁠, or from Cevoid's sign-up page: see Create your workspace.

Connect your store

Your store brings your products into Cevoid, and your orders once order sync is on.

Set up your markets

A market is a version of your storefront with its own domain, language, and currency. Program widgets show each market's language and currency. Manage your markets in Settings → Products and markets⁠.

On Shopify and WooCommerce, Cevoid creates your first market when you connect your store, and starts syncing it. On other platforms, create it with your storefront's domain and add its product feeds. Create a market for each other version of your storefront, and start each new market's first sync. See Create a market and Sync a new market.

Choose how members log in and join

Your Authentication method decides how members log in to your program widgets, and your Program opt-in rule decides how customers become members. Set both, along with your Program name, in Settings → Loyalty → General⁠.

On Shopify, members can log in with their store account, which needs the Loyalty app and customer accounts turned on in Shopify. Otherwise, they log in with a code Cevoid emails them, or through your own login, which needs server-side code. See General program settings.

Under All customers and Store account and program action, an order can make a customer a member, even before your widgets are on your store.

Customers who join from your program widgets see your program opt-in consent, so they agree to your terms when they join. If your activities include challenges, they can also show competition terms. Write and publish them in Settings → Legal⁠: see Activate program opt-in consent and Competition terms.

Turn on order sync

Points for purchases and tier milestones come from the orders Cevoid receives. New workspaces start with order sync off.

Imported order history never earns points: see Which orders earn points. Synced orders can also make customers members, depending on your opt-in rule.

Set up points

In Settings → Loyalty → Points⁠, name the points members earn and redeem, add an icon, and set if and when they expire: see Points. A new program calls them "point" and "points", and they never expire.

  • Points provider: To keep points in Voyado instead of Cevoid, select Voyado once Voyado is connected. Members then can't redeem points for redeemable rewards.
  • Expiration: Until a member has points, a new expiration method saves right away. After that, a change opens Update points expiration and asks you to confirm.

Add ways to earn

Members earn points from purchase incentives, and rewards from activities. A new program has neither, so no order earns points until a points per amount spent incentive is live.

Add rewards

Redeemable rewards are what members spend their points on. A new program has none: create each one in Loyalty → Redeemable rewards⁠ and set it live. See Create a redeemable reward, and for every reward type, Available rewards.

On Shopify, Cevoid creates each discount code in your store through the Loyalty app. On other platforms, you upload the codes Cevoid distributes: see the Manual tab of Discount code: Amount or percentage off.

Add tiers

Tiers give members entry rewards and perks as they progress. Your program starts with one tier, the entry tier Member, which every new member joins. To add levels above it, create ranked tiers in Loyalty → Tiers⁠ and launch them with Manage tiers: see Tiers.

By default, tiers never expire: to make members re-qualify, see Tier evaluation and earning windows.

Set up the program emails

Program emails tell members about their tier, their rewards, and points about to expire. Send them from your CRM or from Cevoid.

Add the program widgets to your store

Program widgets show your program on your store. Cevoid creates them with your workspace, in Loyalty → On-site widgets⁠, where you edit each widget's copy and layout: see On-site widgets. For where to put them on your store, see Available widgets and sections. Their fonts and colors come from your Loyalty theme, which you can import from your store: see Import a theme.

To embed a widget on Shopify, add it in your theme editor with the Loyalty app, or click Create new page for the Full landing page. On other platforms, add the Cevoid script for program widgets and the widget's code. See Embed program widgets. A widget's card shows Live when it has loaded on your store in the last 10 days.

Invite your team

Only admins can invite colleagues to your workspace: see Invite people.