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Activities overview

Learn what activities are, the different types, and how to manage them.

Activities are how members engage with your loyalty program beyond making purchases. They let you reward members for actions such as following your social accounts, sharing content, providing feedback, or participating in campaigns.

Navigate to Loyalty → Activities⁠ to manage your activities.

Activity types

There are two types of activities: single-task activities and challenges.

TypeDescriptionBest for
Single-taskOne action, one reward. Members complete a single task and earn their reward immediately. Certain tasks can collect profile properties that get stored on member profiles.Ongoing engagement, such as social follows, preference collection, and newsletter signups
ChallengeMultiple tasks, flexible rewards. Members complete a series of steps, with options to reward participants and winners differently. Certain tasks can collect profile properties that get stored on member profiles.UGC campaigns, competitions, seasonal promotions, and multi-step feedback collection

Both types have a start date and an optional end date. An activity without an end date stays available until you pause or end it.

Available tasks

Single-task activities and challenges both use tasks as building blocks. Tasks define what members need to do, from answering questions to uploading content to following social accounts.

Some tasks work with both activity types, while others are specific to challenges or single-task activities. See Available tasks for the complete list.

Activities page

The Activities page gives you an overview of all your activities and their performance.

Metrics

Summary metrics appear at the top of the Activities page:

MetricDescription
Live single-tasksActive single-task activities
Live challengesActive challenge activities
ParticipantsMembers who participated in activities, with the number of new participants in the last 30 days
SubmissionsAll activity submissions
Submissions per memberAverage submissions per member

The live counts leave out scheduled activities: activities that are live but whose start date hasn't come yet.

Activity list

The activities table shows all your activities with key information:

ColumnDescription
NameActivity name and icon
StatusLive, Paused, Draft, or Ended
TypeSingle-task or Challenge
ParticipantsNumber of members who started
SubmissionsNumber of submissions, with a badge for submissions that have tasks waiting for verification
Start dateWhen the activity became available
End dateWhen the activity ends

Activities whose discount code rewards are running low show a badge with the number of codes left, or "No codes left". A Klaviyo newsletter subscription activity with no list set for some Klaviyo accounts shows a warning that it's hidden in those markets.

Use the tabs to filter by status: All, Live, Paused, Drafts, or Ended. The table opens on All when you have drafts, otherwise on Live. Search by name or apply additional filters to narrow results.

Create an activity

Click New activity in the top right corner to create a new activity. Select a single-task activity or a challenge, then configure the tasks and rewards. Cevoid creates the activity as a draft.

When you click Set live on a draft, Publish activity? opens: click Save and publish to save your changes and set the activity live. If your plan doesn't include the Loyalty program, Set live opens the checkout instead.

Who can participate

Every activity has a participants setting that decides who sees it and who can take part. Redeemable rewards use the same options. The default is Anyone.

OptionWho can participate
AnyoneEvery visitor, signed in or not
Only program membersAny signed-in member of your program
Selected segmentsSigned-in members in at least one of the segments you select
Members of tier(s)Signed-in members whose tier is one of the tiers you select
Selected profilesOnly the profiles you select

Every option except Anyone needs the visitor to be signed in as a member. Members who don't match an activity's participants setting don't see it. In a challenge open to Anyone, visitors who aren't logged in see Login to start when your program uses Shopify or custom login. With Cevoid's email login, they can start without signing in.

Single-task activities are always completed by signed-in members: visitors who aren't signed in see a button to sign in or join.

Submissions

A submission is what a member sends in when they take part in an activity. Single-task activities and challenges list their submissions the same way.

View submissions

  1. Navigate to Loyalty → Activities⁠
  2. Open the activity. Its submissions are listed on the activity's page, on the Submissions tab for a challenge.
  3. Open a submission to view the details provided by the member

The submissions table has the columns Member, Status, Tasks (challenges only: completed tasks out of the total), Submission, Started at, and Submitted at, newest first. A submission from a member on the waitlist stays hidden until you approve the member.

StatusDescription
DraftThe member started but hasn't sent it in yet
SubmittedThe member sent it in, and at least one task is still waiting for verification
CompletedEvery task is verified

Members can resume a draft for 30 days. Drafts not updated for 30 days are deleted, and a challenge's drafts are deleted when the challenge ends.

To verify tasks and pick winners in a challenge, see Challenges.

Submission actions

Open the menu on a submission's row:

ActionDescription
Mark as completedSets a Submitted submission to Completed
Copy submission linkCopies a link to the submission
FavoriteMarks the submission as a favorite. Favorites are listed first when you pick challenge winners
Send content to inboxSends the submission's photos and videos to your UGC Inbox
DeleteDeletes the submission and all of its content

Add uploaded content to UGC

Photos and videos from upload and Instagram tasks can be added as posts to your UGC Library or Inbox. The task must be verified first.

  1. Navigate to Loyalty → Activities⁠
  2. Open the activity, then open the submission
  3. Select the posts in the task
  4. Click Add N posts to and select Library or Inbox. The posts get the Added as post badge.

Export submissions to CSV

  1. Navigate to Loyalty → Activities⁠
  2. Open the activity
  3. Click More and select CSV exports
  4. Click Export submissions to CSV. The button shows "Export running" until the export is done.
  5. Click Download on the export

CSV exports lists every export for the activity with Requested, Requested by, Status, Finished, and Expires in. An export can be downloaded for 7 days after it finishes.