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User-generated content (UGC) is content created by your customers and community. It’s authentic, trusted, and drives conversions. Cevoid’s UGC module helps you collect this content alongside your own brand content and showcase it across your website and marketing channels. This guide introduces the core concepts and workflows of Cevoid’s UGC module.

The UGC workflow

Cevoid’s UGC workflow follows three phases: collect content from multiple sources, manage it in your library, and showcase it across your channels. UGC workflow

Collect

Collect photos and videos from social media, direct uploads, and your own brand feeds. Once collected, content becomes posts in your workspace that are ready to enhance and showcase.

Manage

New content enters your Inbox as posts. From there, review and approve content, add shoppable product tags, and organize with labels before publishing to your widgets.

Showcase

Display approved posts in shoppable widgets on your website, in emails, and across your ad campaigns. Widgets automatically update with your latest approved content that matches their filters.

Localization and accessibility

Cevoid automatically handles localization and accessibility so your content works for every visitor. Widgets adapt to each market: translating captions and displaying the correct product names, prices, and links from your product catalog. Accessibility features like alt text, video captions, and descriptions are generated automatically and translated for each market.