Challenges are multi-task activities where members complete a series of steps to earn rewards. They’re perfect for UGC campaigns, competitions, seasonal promotions, or collecting customer feedback.
A challenge consists of three parts: the challenge information (title, dates, participants), the tasks members complete, and reward groups.
With up to 10 tasks per challenge, you can get creative with how you engage members. Combine photo uploads with survey questions, ask for their Instagram handle while collecting profile properties, or build a multi-step campaign that tells a story.
Reward groups are what make challenges powerful. You can reward participants with one set of rewards while also awarding different winners with bigger prizes, all in the same challenge.
Challenges appear in your Activities program widget on your website, making it easy for members to participate directly from your store. You can also share a direct link to any challenge for email campaigns or social media.
Navigate to Rewards program -> Activities to manage your challenges.
How a challenge works
- Member starts the challenge
- Member completes all required tasks and clicks submit
- Submission is added to the challenge and the member’s profile
- Rewards are distributed according to the reward group settings
Members can view their submissions by clicking on the challenge in the Activities widget. If they haven’t reached the submission limit, they can click New submission to start another one.
If a member leaves before completing a challenge, they can return and continue where they left off.
Create a challenge
- Navigate to Rewards program -> Activities
- Click New activity
- Select Challenge
A live preview is available while you build your challenge, so you can see exactly what members will experience. Switch between desktop, tablet, and mobile to see the experience on different devices.
Step 1: Tasks
The Tasks tab is where you define what members need to do. Each challenge can have up to 10 tasks.
Adding a task
- Click Add
- Choose a task type from the list
- Configure the task settings
See Available tasks for all task types and their settings.
Task settings
| Setting | Description |
|---|
| Title | Name of the task shown to members |
| Description | Instructions or details about the task |
| Required | Required tasks must be completed to finish the challenge. Turn off for optional bonus tasks. |
| Verification | Automatic (Cevoid verifies instantly) or Manual (your team reviews and approves the task) |
Customize the submission flow
Under Texts, personalize what members see:
| Setting | Description |
|---|
| Tasks section texts | Add instructions above the task list |
| Submit screen | Customize the message on the submission button screen |
| End screen | Customize the thank-you message after submission |
Step 2: Reward groups & rewards
The Rewards tab is where you configure what members receive. Each challenge can have up to 10 reward groups.
How reward groups work
Reward groups give you flexibility to reward different people in different ways. For example, you could give all participants a participation reward while also awarding winners with bigger prizes.
Create a reward group
- Click Add reward group
- Configure the settings
- Add reward items
| Setting | Description |
|---|
| Title | Name shown to members for this reward group |
| Who should receive the reward? | All participants or Selected winners |
| When should they receive the reward? | Timing for distribution |
| What should they receive? | The reward items to distribute |
Rewarding all participants
Select All participants when everyone who completes the challenge should be rewarded.
When should they receive the reward?
| Option | Best for |
|---|
| After user sends in submission | Instant gratification - members get rewarded immediately |
| After all tasks have been verified | Quality control - wait until your team approves manual tasks |
| After challenge has ended | Batch distribution - send all rewards at once when the challenge closes |
| At specific date | Scheduled campaigns - distribute on a date you choose |
Rewarding selected winners
Select Selected winners for competitions where only some participants win.
| Setting | Description |
|---|
| How many should receive the reward? | Number of winners |
| How should they be selected? | Selection method |
| When should they be selected and awarded? | Timing (options depend on selection method) |
Selection methods:
| Method | Best for |
|---|
| Manually by your team | Quality-based competitions where you pick the best entries |
| Randomly by Cevoid | Fair giveaways where everyone has an equal chance |
| First X submissions completed | First come, first served promotions |
Timing options by selection method:
- Manually by your team - You select winners, then rewards are distributed automatically
- Randomly by Cevoid - Choose After challenge has ended or At specific date
- First X submissions completed - Choose After user sends in submission, After challenge has ended, or At specific date
Add reward items
Click Add item to add rewards to your group. Add multiple items to the same group if needed. See Available rewards for available reward types.
When using All participants, one additional setting is available:
| Setting | Description |
|---|
| Only received once per challenge | Members only receive this reward once, even with multiple submissions |
The Challenge tab contains the general information, participants, dates, and optional sections.
General settings
Basic information about the challenge that members see.
| Setting | Description |
|---|
| Color scheme | Which color scheme from your design theme to use |
| Title | Challenge name shown to members |
| Short description | Brief description shown to members |
| Banner image | Header image (16:9 aspect ratio, max 10MB) |
Participants
Control who can see and participate in this challenge.
| Setting | Description |
|---|
| Who can see this challenge and participate? | Select the audience for this challenge |
| Max participants | Limit how many members can participate |
| Submission limit | How many times each member can submit |
Audience options:
| Option | Use case |
|---|
| Anyone | Open campaigns where you want maximum reach |
| Only program members | Reward your existing community |
| Selected segments | Target specific customer groups |
| Members of tier(s) | Exclusive challenges for VIP members |
| Selected profiles | Invite-only competitions |
Start and end dates
Control when the challenge is available.
| Setting | Description |
|---|
| Start date | When the challenge becomes available |
| Hide start date | Hide the date from the challenge widget |
| Has end date? | Enable to set when the challenge ends |
You need an end date if you want to distribute rewards “After challenge has ended” or select winners after the deadline.
Optional sections
Add additional content to enhance your challenge.
| Section | Description |
|---|
| Brief | Give participants clear instructions on what you’re looking for |
| Winners | Display winners in the challenge widget after your competition ends |
| FAQ | Answer common questions. Copy questions from other challenges to save time |
Preview and go live
Before launching, use the preview panel to check your challenge:
- Toggle between Pop-up and Fullscreen to see both display modes
- Switch between Desktop, Tablet, and Mobile to test responsiveness
- Click through the tasks to see the full member experience
When you’re ready:
- Click Save changes
- Click Set live
Your challenge now appears automatically in the Activities program widget.
The visibility for each member is determined by the Participants setting. Members who don’t match the criteria won’t see the challenge.
Share a direct link
Share a direct link or QR code:
- Click Share in the top right corner
- Copy the link or download the QR code
- Share via email, social media, print materials, or anywhere you want to promote it
When members open the direct link, they’ll see the challenge hosted on Cevoid and can log in using your configured authentication method. See Member access and login for details on authentication options.
Manage your challenge
Once your challenge is live and receiving submissions, track performance and manage participants from the challenge page. Click on a challenge to see four tabs: Overview, Submissions, Participants, and Rewards.
Overview
The Overview tab shows your challenge performance at a glance:
- Date range - When the challenge runs
- Available for - Who can participate
- Participants - Number of members who started the challenge
- Participation rate - Percentage of eligible members who participated
- Submissions - Number of completed submissions
- Submission rate - Percentage of participants who completed a submission
The Task breakdown section shows each task with the number of answers received. Click on a task to see individual responses.
Submissions
The Submissions tab lists all submissions with their status. Filter by All, Completed, Submitted, or Drafts.
- Completed - All tasks have been verified
- Submitted - Member has submitted (includes completed submissions and those with tasks pending manual verification)
- Drafts - Member started but hasn’t submitted yet
Click on a submission to see the full details including all task responses and uploaded content. Click Add to library on uploaded photos and videos to add them to your UGC library. Upload content tasks can also be configured to automatically add uploads to your library.
For tasks with manual verification, click on the task within a submission to approve or reject it.
Participants
The Participants tab shows everyone who has participated in the challenge, including their number of submissions, rewards received, and last activity date.
Rewards
The Rewards tab shows each reward group and its distribution status.
For reward groups with Selected winners, the winner slots are displayed. Select winners manually if that’s your selection method, then click Award winners to distribute the rewards.
For reward groups with All participants, the fulfillment percentage is displayed. Click View to see who has received the reward.
Filter challenges
To view only challenges in your activities list:
- Navigate to Rewards program -> Activities
- Click + Filter
- Select Type
- Select Challenge