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instagram-media.tagged

Sent when a profile's new Instagram post tags your brand, with the Instagram media and the profile.

Use it to react when a known customer or creator tags your brand on Instagram, for example to thank them or reward them in another system.

When it fires

  • When Cevoid picks up a new Instagram post that tags your brand and was published by an Instagram account that matches a profile.
  • Posts by accounts that match no profile send nothing, and neither do hashtag posts.
  • If the post is removed before Cevoid sends the event, nothing is sent.

Receive it

Pick instagram-media.tagged in a webhook destination's events, or tick All events. See Create a destination.

To filter it or wait before sending, send it from a Flow on the Instagram tag trigger instead. See Send from a Flow.

Use the media

instagram_media has no Cevoid ID: the post becomes a Cevoid post only once you have the rights to use it. media_url and thumbnail_url are Instagram's own URLs. They expire, and Instagram leaves them out for some videos, so download the file if you need to keep it.

Payload

Example payload
{
  "created_at": "2026-11-02T09:30:00.000Z",
  "data": {
    "instagram_media": {
      "caption": "Summer outfit",
      "external_id": "18000000000000000",
      "media_url": "https://scontent.cdninstagram.com/v/summer-look.jpg",
      "posted_at": "2026-08-01T09:00:00.000Z",
      "slides": [
        {
          "media_url": "https://scontent.cdninstagram.com/v/summer-look.jpg",
          "type": "IMAGE"
        },
        {
          "media_url": "https://scontent.cdninstagram.com/v/summer-look.mp4",
          "thumbnail_url": "https://scontent.cdninstagram.com/v/summer-look-thumbnail.jpg",
          "type": "VIDEO"
        }
      ],
      "type": "CAROUSEL_ALBUM",
      "url": "https://www.instagram.com/p/example/",
      "username": "sarah.lifestyle"
    },
    "profile": {
      "avatar_url": "https://cdn.cevoid.com/avatars/prf_sarah/profile.jpg",
      "bio": "Lifestyle creator and photography enthusiast",
      "birthday": "1992-04-18",
      "country": "US",
      "created_at": "2026-01-15T09:30:00.000Z",
      "email": "sarah.johnson@example.com",
      "external_id": "customer_7391056823401",
      "first_name": "Sarah",
      "id": "prf_sarah",
      "language": "en",
      "last_name": "Johnson",
      "location": "San Francisco, CA",
      "name": "Sarah Johnson",
      "notes": "VIP customer; prefers email communication",
      "social_instagram_handle": "sarah.lifestyle",
      "social_tiktok_handle": "sarah.creates",
      "social_x_handle": "sarah_j",
      "updated_at": "2026-01-20T14:22:15.000Z"
    }
  },
  "id": "evt_m3p82kdq5xw7tz4c",
  "type": "instagram-media.tagged",
  "version": 1
}
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versionnumberrequired

The version of this event type. A published version only gains fields, so ignore fields you do not use; a breaking change is a new version.

idstringrequired

Stable event id (evt_ plus 16 characters), also sent as the webhook-id header. Retries and manual replays send the same id, so ignore an event whose id you have already processed.

typestringrequired

What data describes. New types are added over time, and an endpoint on "All events" receives them, so ignore any type you do not handle.

created_atstring<date-time>required

When the event happened, as an ISO 8601 timestamp.

originobject

Why your endpoint received the event. Omitted when the event was forwarded without a Flow of your own.

origin properties
flowobjectrequired

The Flow that sent the event.

flow properties
idstringrequired

The Flow id, shown in the Flow URL.

namestringrequired

The Flow name at the time of sending.

triggerstringrequired

The event that started the Flow. One of order.fulfilled, order.delivered, product-review.submitted, company-review.submitted, product-review.replied, company-review.replied, upload.completed, post.approved, instagram-media.mentioned, instagram-media.tagged, profile.program-joined, profile.program-left, tier.earned, reward.fulfilled, tier.evaluation-approaching, points.expiration-approaching.

dataobjectrequired

The resources the event carries, keyed by resource name. type decides which resources are included, and resources your plan does not include are left out.

data properties
instagram_mediaobject
instagram_media properties
external_idstringrequired

Media identifier from Instagram.

typestringrequired

Media type as Instagram reports it. One of IMAGE, VIDEO, CAROUSEL_ALBUM.

urlstring<uri>

Public Instagram URL of the post.

usernamestring

Instagram username of the account that published the post.

captionstring

Caption of the post.

media_urlstring<uri>

Instagram media URL. Instagram expires it and leaves it out for some videos, so download the file to keep it.

thumbnail_urlstring<uri>

Preview image of a video. Expires like the media URL.

slidesobject[]

Slides of a carousel, in order. Omitted for a single image or video.

slides[] properties
typestringrequired

Media type of the slide. One of IMAGE, VIDEO.

media_urlstring<uri>

Instagram media URL. Instagram expires it and leaves it out for some videos, so download the file to keep it.

thumbnail_urlstring<uri>

Preview image of a video slide. Expires like the media URL.

posted_atstring<date-time>

ISO 8601 timestamp when the post was published on Instagram.

profileobject
profile properties
idstringrequired

Cevoid profile ID.

external_idstring

Identifier this profile carries in the workspace source system, when known.

namestring

Display name of the profile.

first_namestring

First name of the profile.

last_namestring

Last name of the profile.

emailstring

Email address for the profile.

avatar_urlstring

Profile image URL.

countrystring

Country code associated with the profile.

languagestring

Preferred language code associated with the profile.

locationstring

Free-form location associated with the profile.

social_instagram_handlestring

Instagram handle associated with the profile.

social_tiktok_handlestring

TikTok handle associated with the profile.

social_x_handlestring

X handle associated with the profile.

birthdaystring<date>

Birthday in YYYY-MM-DD format.

biostring

Profile biography text.

notesstring

Merchant notes about the profile.

created_atstring<date-time>required

ISO 8601 timestamp when the profile was created.

updated_atstring<date-time>required

ISO 8601 timestamp when the profile was last updated.