# Verified reviews

> Cevoid confirms who wrote each review and matches it to your orders, so shoppers see a Verified buyer or Verified identity badge.

Breadcrumb: Reviews › Verified reviews · Updated: 2026-10-17
Docs index: https://docs.cevoid.com/llms.txt

Cevoid confirms who wrote every review before the review is saved, and matches reviews to your synced orders to show which reviewers bought the product. Shoppers see one badge on each review: _Verified buyer_ or _Verified identity_. There's nothing to turn on: it works for every review.

Navigate to [Reviews → Product reviews](https://app.cevoid.com/reviews/product-reviews) or [Reviews → Company reviews](https://app.cevoid.com/reviews/company-reviews) to see which reviews are verified. Verified reviews show _Verified buyer_ next to the reviewer's name.

## How Cevoid confirms who wrote a review

Cevoid confirms every reviewer before it saves their review, so reviews from unconfirmed visitors never reach your lists or your store. How it confirms them depends on where the review was written.

| Where the review was written | How Cevoid confirms the reviewer | When it's _Verified buyer_ |
| --- | --- | --- |
| A [review request](https://docs.cevoid.com/reviews/collect/review-requests.md) email | The link in the email belongs to the customer the request went to, so no code is needed | Always: the review is tied to the request's order |
| A **Write a review** button, or a [link to the form](https://docs.cevoid.com/reviews/collect/review-forms.md#link-to-a-review-form) | The customer enters their email and a 5-digit code Cevoid sends to it | When an order with the reviewer's email contains the product |
| A [Shopify customer account](https://docs.cevoid.com/reviews/collect/shopify-customer-accounts.md) | The customer is logged in to their account, so no code is needed | When an order with the reviewer's email contains the product |
| A [CSV import](https://docs.cevoid.com/reviews/collect/import-and-export.md) | Cevoid uses the reviewer email in your file | When an order synced before the import matches |

A request link works without a code until the request expires, 90 days after it was first sent. After that, the link still opens the form, but asks for the code.

### Email codes

Customers who write a review from a button or a link confirm their email with a code before the review is saved.

- The code has 5 digits and is valid for 10 minutes. The customer can ask for a new code after 60 seconds.
- Cevoid sends it in the _Identity verification code_ email, in the language of the store's market. The email is always on, and you can edit it: see [Review emails](https://docs.cevoid.com/reviews/collect/review-emails.md).
- Once confirmed, the browser remembers the customer for 30 days, so their next review on that browser needs no code
- A customer with no profile in Cevoid gets one when they confirm. It doesn't make them a member of your loyalty program.

## How Verified buyer works

_Verified buyer_ means Cevoid matched the review to an order. Cevoid matches orders it has synced, so how far back your order history goes decides how many reviews can be verified. To sync orders and import your order history, see [Order settings](https://docs.cevoid.com/orders-products/order-settings.md).

- **Reviews from a review request:** Cevoid ties the review to the request's order
- **Reviews from a button, a link, or a Shopify customer account:** Cevoid looks for the newest synced order placed with the reviewer's email that contains the product, in any variant. For a company review, any order counts. There's no time limit on the order.
- **Changes to orders:** Cevoid checks these reviews again when an order changes. An order that syncs after the review can verify it. When the matching order, or the product on it, is removed, the review loses the badge unless another order matches.
- **Imported reviews:** Cevoid matches them once, at import, against the orders already synced. Orders that sync later don't verify them.

No one on your team can add or remove _Verified buyer_ by hand. The badge carries over when your team converts a review between a product review and a company review.

## Badges shoppers see

Each review on your store shows one verification badge next to the reviewer's name. Shoppers see its explanation when they hover over it.

| Badge | Shown when | Explanation shoppers see |
| --- | --- | --- |
| _Verified buyer_ | The review is matched to an order | "This review was written by someone who bought the product." |
| _Verified identity_ | No order matches. The reviewer confirmed who they are | "This reviewer's identity has been confirmed." |

Every review on your store has a confirmed reviewer, so a review without _Verified buyer_ shows _Verified identity_. That includes imported reviews.

To hide the badge in a widget, turn off the _Verified badge_ field in the widget's card settings. See [Review widget settings](https://docs.cevoid.com/reviews/showcase/review-widget-settings.md).

## Find verified reviews

Filter by verification in your review lists, in Profiles, and on your store.

| Where | Filter | What it finds |
| --- | --- | --- |
| [Reviews → Product reviews](https://app.cevoid.com/reviews/product-reviews) and [Reviews → Company reviews](https://app.cevoid.com/reviews/company-reviews) | _Verified_: **Verified buyer** | Reviews matched to an order |
| The same lists | _Verified_: **Verified identity** | Every review in the list, since every listed reviewer is confirmed |
| [Profiles](https://app.cevoid.com/profiles) | _Verified buyer_, under _Reviews_ | Reviewers with a verified review |
| Review widgets on your store | _Verified purchases_ | What shoppers pick to see only _Verified buyer_ reviews. See [Review widgets](https://docs.cevoid.com/reviews/showcase/review-widgets.md) |

## Insider reviews

Cevoid marks a review as written by an insider when the reviewer's email domain is one of your store's domains. Shoppers see an _Insider_ badge on it, with the explanation "This review was written by someone who works for the brand."

- Cevoid compares the email's domain with your _Storefront domain_ in [workspace settings](https://docs.cevoid.com/workspace/workspace-settings.md) and each market's _Domain_ in [Products and markets](https://docs.cevoid.com/localization/products-markets.md), without `www.`
- The match is exact. An email on a subdomain, such as `name@team.yourstore.com`, isn't marked.
- It applies to reviews written in the review form. For imported reviews, the file's _Is insider_ column sets it.
- Your team can mark or unmark any review as written by an insider: see [Review details](https://docs.cevoid.com/reviews/manage/review-details.md)

Widget settings can't hide the _Insider_ badge.

## Troubleshooting

### Why doesn't a review show Verified buyer?

Reviews from a review request always show _Verified buyer_. For any other review, Cevoid found no synced order that matches it. Check these:

- **The order isn't in Cevoid.** Check that your orders sync in [Settings → Orders](https://app.cevoid.com/settings/orders).
- **The emails differ.** The customer placed the order with one email and confirmed another when they wrote the review.
- **The product isn't matched.** The order's product isn't matched to a product in your catalog.
- **The review was imported.** The order synced after the import.

### Why can't a customer get an email code?

Cevoid limits how many codes a customer can use. One email can get 10 codes in 5 minutes, and 10 wrong codes in 5 minutes cancel the codes sent so far. The form then shows _Too many attempts_ and how long to wait. Ask the customer to check their spam folder for the _Identity verification code_ email, and to wait before trying again.

## Related articles

- [Review forms](https://docs.cevoid.com/reviews/collect/review-forms.md)
- [Reviews setup checklist](https://docs.cevoid.com/reviews/setup/setup-checklist.md)
- [Import and export reviews](https://docs.cevoid.com/reviews/collect/import-and-export.md)
- [Review details](https://docs.cevoid.com/reviews/manage/review-details.md)
- [Review widgets](https://docs.cevoid.com/reviews/showcase/review-widgets.md)

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Canonical: https://docs.cevoid.com/reviews/collect/verified-reviews