# Points

> Choose who manages your points, name them, and set when they expire.

Breadcrumb: Loyalty › Points · Updated: 2026-10-17
Docs index: https://docs.cevoid.com/llms.txt

Points are the currency of your loyalty program. Members earn points through purchase incentives and activities, then redeem them for rewards. Choose who manages your points, customize how they're named and displayed, and set if and when they expire.

Navigate to [Settings → Loyalty → Points](https://app.cevoid.com/settings/loyalty/points) to manage your points.

## Points provider

The _Points provider_ setting decides where your members' points are kept.

| Option | Description |
| --- | --- |
| **Cevoid** | All points are managed through Cevoid. This is the default |
| **Voyado** | Points are managed in Voyado. Available once Voyado is connected: see [Voyado](https://docs.cevoid.com/integrations/email-crm/voyado.md) |

Use Voyado as points provider to keep your existing Voyado loyalty points instead of Cevoid's points system. This lets you combine Cevoid's engagement features (activities, challenges, widgets) with your established Voyado loyalty program. With Voyado as points provider:

- Every points award, such as points from purchase incentives, points rewards, and manual adjustments, goes to the member's contact in Voyado. Cevoid keeps no points balance.
- A member without a Voyado contact gets no points
- Points don't count toward **Points earned** tier milestones, and program widgets don't show the points members have in Voyado
- Members can't redeem [redeemable rewards](https://docs.cevoid.com/loyalty/rewards/redeemable-rewards.md) with points
- Points aren't deducted when an order is refunded
- The _Points expiration_ settings are hidden

### Use Voyado as points provider

1. Navigate to [Settings → Loyalty → Points](https://app.cevoid.com/settings/loyalty/points)
2. Select **Voyado** in the _Points provider_ setting
3. Click **Save changes**

## Points name and icon

The _Points branding_ settings control how points are named and displayed in your program widgets. A preview shows your name and icon on sample amounts as you edit them.

Instead of "points," give your points a custom name that fits your brand. For example:

- Coins
- Stars
- Gems
- Petals (for a flower brand)
- Miles (for a travel brand)
- Beans (for a coffee brand)

Set both a singular form, such as "coin", and a plural form, such as "coins", so the grammar is correct throughout your program. The defaults are `point` and `points`.

Upload a custom points icon to display next to points amounts in your program widgets. The icon adds visual branding and makes points feel more tangible. The recommended dimensions are 256×256 px.

### Change your points name

1. Navigate to [Settings → Loyalty → Points](https://app.cevoid.com/settings/loyalty/points)
2. Enter your custom name in the _Singular_ and _Plural_ fields under _Points branding_
3. Click **Save changes**

The page shows whether your points name is translated, with a **Change here** link to the translation settings.

> [!TIP]
> Your points name is automatically translated for each of your markets. To keep a branded name in every language, set _Name of points_ to **Should not be translated** under _Translation exceptions_ in [Settings → Translations](https://app.cevoid.com/settings/translations).

### Upload a custom points icon

1. Navigate to [Settings → Loyalty → Points](https://app.cevoid.com/settings/loyalty/points)
2. Click **Browse** under _Custom points icon_
3. Select an image or SVG file
4. Crop the image and click **Save and exit**. SVG files skip this step.
5. Click **Save changes**

## Points expiration

Points expiration determines if and when members lose unused points. By default, points never expire, which keeps your program simple and lets you add expiration later if needed. You can also set points to expire based on time or member activity. The _Points expiration_ settings show only when _Points provider_ is **Cevoid**.

> [!NOTE]
> When members redeem points, Cevoid automatically uses points with the closest expiration date first (first in, first out). This helps members avoid losing points.

All expiration times are based on your workspace timezone setting. Points expire at 23:59:59 on the expiration date, so members can use their points through the entire expiration day.

| Expiration method | How it works |
| --- | --- |
| **Points never expire** | Members keep all their points indefinitely. |
| **Rolling expiration with minimum period** | Points earned in the same month expire together at the end of that month, X months later. |
| **Individual expiration with minimum period** | Points expire at the end of the member's anniversary month, at least X months after they were earned. |
| **Collective expiration with minimum period** | All points expire at the end of a month you choose, at least X months after they were earned. |
| **Inactivity-based expiration** | Points expire at the end of the month, X months after the member's last activity. Activity resets the countdown. |

### Method: Points never expire

**How it works:** Points never expire. Members can accumulate and use points at any time.

### Method: Rolling expiration with minimum period

**How it works:** Points earned in the same month expire together at the end of that month, X months later.

For example, with a 24-month period, points earned on January 4th, January 15th, and January 28th all expire on January 31st, two years later. Points expire on predictable monthly dates instead of daily.

**Available expiration periods:** 6, 12, 18, 24, 30, 36, 42, or 48 months. The default is 24 months.

**Example with 24-month expiration:**

| Member | Points earned | Earned date | Expiration date |
| --- | --- | --- | --- |
| Alice | 100 | 2026-01-04 | 2028-01-31 at 23:59:59 |
| Bob | 150 | 2026-01-05 | 2028-01-31 at 23:59:59 |
| Carol | 200 | 2026-01-06 | 2028-01-31 at 23:59:59 |
| David | 125 | 2026-05-07 | 2028-05-31 at 23:59:59 |
| Eve | 175 | 2026-12-23 | 2028-12-31 at 23:59:59 |

### Method: Individual expiration with minimum period

**How it works:** Points expire at the end of the member's anniversary month, at least X months after they were earned.

A member's anniversary month is the month they joined the program. For example, if a member joined in March, their points always expire at the end of a March. Each member has one personal expiration date per year.

Points expire at the end of the first anniversary month that falls at least the chosen period after they were earned. For example, with a 24-month period and March as the anniversary month, points earned in January 2025 expire at the end of March 2027, while points earned in April 2025 expire at the end of March 2028.

**Available expiration periods:** 12, 24, 36, or 48 months. The default is 24 months.

**Example with 24-month expiration:**

| Member | Join date | Points earned | Earned date | Expiration date |
| --- | --- | --- | --- | --- |
| Alice | 2023-03-15 | 100 | 2025-01-15 | 2027-03-31 at 23:59:59 |
| Bob | 2023-03-15 | 150 | 2025-03-10 | 2027-03-31 at 23:59:59 |
| Carol | 2023-03-15 | 200 | 2025-05-20 | 2028-03-31 at 23:59:59 |
| David | 2023-03-15 | 125 | 2025-12-01 | 2028-03-31 at 23:59:59 |
| Eve | 2022-11-08 | 175 | 2025-06-15 | 2027-11-30 at 23:59:59 |

### Method: Collective expiration with minimum period

**How it works:** All points expire at the end of a month you choose (for example, December 31st), at least X months after they were earned.

Every member shares the same expiration date, so you can communicate a single yearly deadline to all members.

**Available expiration periods:** 12, 24, 36, or 48 months. The default is 24 months.

**Expiration day options:** The last day of any month, from **January 31st** and **Last day of February** to **December 31st**. The default is **December 31st**.

**Example with 24-month expiration and December 31st expiration day:**

| Member | Points earned | Earned date | Expiration date |
| --- | --- | --- | --- |
| Alice | 100 | 2026-01-04 | 2028-12-31 at 23:59:59 |
| Bob | 150 | 2026-01-05 | 2028-12-31 at 23:59:59 |
| Carol | 200 | 2026-01-06 | 2028-12-31 at 23:59:59 |
| David | 125 | 2026-05-07 | 2028-12-31 at 23:59:59 |
| Eve | 175 | 2026-12-23 | 2028-12-31 at 23:59:59 |

### Method: Inactivity-based expiration

**How it works:** Points expire at the end of the month, X months after the member's last qualifying activity.

All points in the member's account share the same expiration date. When a member completes a qualifying activity, the expiration date resets for their entire balance. This encourages members to stay active in your program.

**Available expiration periods:** 6, 12, 18, 24, 30, 36, 42, or 48 months. The default is 24 months.

**Qualifying actions:** Select at least one in _Qualifying actions that reset expiration_:

- **Completes a Purchase incentive**
- **Completes any Activity**
- **Redeems a reward with points**

**Example with 24-month expiration:**

| Member | Last activity | Earned date | Expiration date |
| --- | --- | --- | --- |
| Alice | 2025-01-15 | 2024-12-01 | 2027-01-31 at 23:59:59 |
| Bob | 2025-02-20 | 2024-11-10 | 2027-02-28 at 23:59:59 |
| Carol | 2025-04-10 | 2025-01-05 | 2027-04-30 at 23:59:59 |
| David | 2025-06-05 | 2025-03-15 | 2027-06-30 at 23:59:59 |
| Eve | 2024-09-20 | 2024-09-20 | 2026-09-30 at 23:59:59 |

## Set or change your expiration method

1. Navigate to [Settings → Loyalty → Points](https://app.cevoid.com/settings/loyalty/points)
2. Select an expiration method in _Expiration method_ under _Points expiration_
3. Configure the _Expiration period_, the _Expiration day_ for collective expiration, and reminder emails
4. Click **Save changes**
5. If any member has points, _Update points expiration_ opens. Review the migration summary to see how existing and future points are affected.
6. Enter `CONFIRM` in _Confirm migration_ and click **Confirm**

If no member has points yet, the change saves without the confirmation.

> [!WARNING]
> A change to the expiration method can't be undone without technical support.

### Member fairness

When you change the expiration method, Cevoid ensures member fairness: no points are lost during migration, and no points expire sooner than they currently would. This protects members who earned points under your previous settings and maintains trust in your program.

The migration takes about 1 minute per 1,000 members. While it runs, some actions in the platform are unavailable, and your program settings can't be saved.

## Expiration reminder emails

With every expiration method except **Points never expire**, Cevoid sends reminders before points expire. Set their timing in _Send reminder emails before points expire_.

| Reminder | Default | Range | Description |
| --- | --- | --- | --- |
| _days before (friendly reminder)_ | 30 days before | 1-120 days | A gentle reminder about upcoming expiration |
| _days before (last reminder)_ | 7 days before | 1-90 days | Final reminder before points expire |

The friendly reminder must be more days before expiration than the last reminder.

Each reminder starts your flows on _Points expiration approaching_, which can email the member a _Points expiration friendly reminder_ or _Points expiration last reminder_ with the points that will expire and their expiration date. See [Send program emails with flows](https://docs.cevoid.com/loyalty/setup/program-emails-and-triggers.md#send-program-emails-with-flows). It also goes to your CRM as the [Points Expiration Reminder](https://docs.cevoid.com/loyalty/setup/program-emails-and-triggers.md#points-expiration-reminder) trigger, once you've enabled it in your integration. A flow on _Points expiration approaching_ can send the reminder to Klaviyo, Voyado, or a webhook as well: see [Actions](https://docs.cevoid.com/flows.md#actions).

**Related emails**

- [Points Expiration Reminder](https://docs.cevoid.com/loyalty/setup/program-emails-and-triggers.md#points-expiration-reminder)

## Related articles

- [Purchase incentives](https://docs.cevoid.com/loyalty/rewards/purchase-incentives.md)
- [Redeemable rewards](https://docs.cevoid.com/loyalty/rewards/redeemable-rewards.md)
- [Program emails and triggers](https://docs.cevoid.com/loyalty/setup/program-emails-and-triggers.md)
- [Voyado](https://docs.cevoid.com/integrations/email-crm/voyado.md)
- [Translations](https://docs.cevoid.com/localization/translations.md)

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Canonical: https://docs.cevoid.com/loyalty/setup/points