> ## Documentation Index
> Fetch the complete documentation index at: https://docs.cevoid.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Profile properties

> Collect and manage profile data through your rewards program. Create custom properties to gather information specific to your brand.

<Note>
  Related articles:
  [Profiles](/general/profiles/profiles), [Profile data & event sharing](/general/profiles/profile-data-event-sharing), [Activities overview](/program/activities/overview), [Segments](/general/profiles/segments)
</Note>

Profile properties store data about your profiles. Use them to collect information through your rewards program activities, build segments, personalize communication, and share data with your integrations.

Navigate to [Settings -> Properties](https://app.cevoid.com/settings/properties) to manage your profile properties.

***

## Default properties

Cevoid provides built-in properties that are commonly used by ecommerce brands. These properties cannot be deleted.

| Property      | Type     | Description                      |
| ------------- | -------- | -------------------------------- |
| **Country**   | Country  | The profile's country            |
| **City**      | Text     | The profile's city               |
| **Language**  | Language | The profile's preferred language |
| **Birthdate** | Date     | The profile's birthdate          |

***

## Custom properties

Create your own properties to collect information specific to your brand. Custom properties can be used in activities to collect data from members, and shared to your connected integrations.

### Property types

| Type       | Description                                | Settings                                                                                      |
| ---------- | ------------------------------------------ | --------------------------------------------------------------------------------------------- |
| **Choice** | Let members select from predefined options | Single or multi select, display as text or color                                              |
| **Number** | Collect numeric values                     | Optional min and max value                                                                    |
| **Height** | Collect height measurements                | Metric: Centimeter. Imperial: Foot & Inch                                                     |
| **Weight** | Collect weight measurements                | Metric: Tonne, Kilogram, Gram, Milligram. Imperial: Pound, Ounce                              |
| **Length** | Collect length measurements                | Metric: Kilometer, Meter, Decimeter, Centimeter, Millimeter. Imperial: Mile, Yard, Foot, Inch |
| **Link**   | Collect URLs                               | Optional regex pattern for validation                                                         |

### Choice property settings

When creating a Choice property, configure how members can select options:

| Setting           | Description                                                   |
| ----------------- | ------------------------------------------------------------- |
| *Choice type*     | Single select (one option) or Multi select (multiple options) |
| *Multi selection* | For multi select: Unlimited, Exact number, or Range           |
| *Display type*    | Text or Color (color shows a color swatch)                    |
| *Options*         | The choices available to members                              |

<Note>
  Existing options cannot be edited or deleted once created. You can add new options and reorder all options.
</Note>

### Measurement properties

Height, Weight, and Length properties collect data in the measurement system configured in your [workspace settings](https://app.cevoid.com/settings).

When members input measurement data through program activities, they can enter values in the measurement system of their market and can switch to the other system if they prefer. Collected data is converted to your workspace's default measurement system before saving.

When measurement data is displayed to members, it's shown in the measurement system of their market.

***

## Create a custom property

1. Navigate to [Settings -> Properties](https://app.cevoid.com/settings/properties)
2. Click **Create property**
3. Enter a name for the property
4. Select a type
5. Configure type-specific settings
6. Under *Integration sync*, toggle on the integrations you want to sync this property to
7. Click **Save changes**

***

## Edit a property

1. Navigate to [Settings -> Properties](https://app.cevoid.com/settings/properties)
2. Click the **...** menu on the property row
3. Click **Edit**
4. Make your changes
5. Click **Save changes**

<Warning>
  If a property is currently used by active profiles, some settings cannot be changed. You can still add new options and reorder them.
</Warning>

***

## Delete a property

1. Navigate to [Settings -> Properties](https://app.cevoid.com/settings/properties)
2. Click the **...** menu on the property row
3. Click **Delete**
4. Confirm the deletion

<Warning>
  Deleting a property removes it from all profiles and any activities using it. This cannot be undone.
</Warning>

***

## Collecting properties

Profile properties are collected through your rewards program activities. Add a Profile properties task to a [single-task activity](/program/activities/single-task-activities) or [challenge](/program/activities/challenges) to ask members to provide their information.

Members can also have their properties edited manually by your team from their [profile page](/general/profiles/profiles).

***

## Using properties

### Segments

Use profile properties as filter criteria when building [segments](/general/profiles/segments). For example, create a segment of members in a specific country or with a particular preference.

### Profile page

Properties appear in the Profile properties section on each profile's Overview tab. Your team can view and edit values directly from the profile page.

### Profiles overview

Custom properties are available as columns in the [Profiles overview](https://app.cevoid.com/profiles). Click **Columns** to add them to your table view.

### Data sharing

Profile properties can be shared with your connected integrations. Toggle on the integrations you want to sync to when creating or editing a property, or configure data sharing from your integration settings.

Learn more in [Profile data & event sharing](/general/profiles/profile-data-event-sharing).

### UGC galleries

Profile properties can be highlighted alongside UGC posts in your galleries, letting you showcase member information with their content.